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خلاصہ
Consider me more of a Content Analyst than just a Writer. I am specialized in writing, developing strategies, producing content ideas (SEO optimized), preparing content calendar for team, analyzing competitors and finding gaps in content, managing entire blog (Publishing on WordPress, SEO optimization, sharing on different platforms, etc.), writing scripts for videos, and much more.
I have vast experience Writing SEO optimized optimized articles / blogs (Website content including health and fitness, beauty, automobile, electronics and home appliances, animals, packaging, IT, bakeries, medical, ecommerce, and many more.), product descriptions, App descriptions, etc.
Intensive research and a creative mindset are my jewels. Connecting with audience is essential. So, I use different elements like fun, poetry, quotes, examples, catchy taglines, facts, statistics, etc. to make my content appealing. I have expertise in writing both ON-Page and OFF-Page articles.
The best thing about me is that, I am a learner. I always tend to find solutions to problems, experiment different things to get better results, and try to bring new ideas. Moreover, I am a business graduate with experience in HR and Administration field so, management skills are bonus.
تجربہ
Senior Content Writer, Blog Writer, Content Strategist, And Product Growth Executive
At OLX, I am mot just a SEO Blog Writer but a more of a Content Marketer as well as Product Growth Executive. I write blogs (multiple, niches and types of products and industries), develop content strategies, produce content ideas, prepare content calender for team etc.I also do competitor analysis, analyze performance of our blogs, look for opportunities, manage entire blog (adding suitable images, Publishing on WordPress, SEO, linking, sharing, etc.), writing scripts for videos, and much more. You can consider me a blog manager or web content manager as I am already managing web and app content and managing the blog.In this role, i have acheived over 200 of my goals. 20+ of my blogs are ranking on 1st or 2nd position. 100+ on first page. Also, my blogs have brought more than 60 percent of total organic traffic in my team (4 members at the time of calculation).I got help from tools like SemRush, Google Analytics, Google Search Console, Keyword Planner, Yoast SEO, etc. Also, timely collabpration with design, social media, SEO, and CLM teams has helped me in achieving these stats.As a Product Growth Executive at OLX, i have responsibilities of performing CLM activities like making monitization and engagement campaigns (of many types for Push Notifications, Email/Newsletter, etc.) This organization has enabled me to learn something new everyday. The most important thing is responsibility (of managing blog) which has helped me experiment many things and learn a lot from success and failure.
Content Writer
I am one of the senior content writers here. My responsibilities include, writing SEO optimized articles (off page and on page). I have written content related to multiple industries such as packaging, IT, health and fitness, food, and many more.
Assistant HR Officer
Duties
Payroll Management
Preparation of leave record
Attendance & absent record
Work duration record
Monitoring employees through cameras
Preparation & issuance of warning letters
Handling conflicts
Assisting in recruitment process
Preparation of employment agreement
Organizing & giving orientation to new employees
Answering queries of employees
Preparation of Salary Slips
Maintaining employee's service book.
Intern Admin & HR
I worked in Admin and HR Department of Shaikh Zayed Hospital, Lahore as an Intern.
Duties
Giving diary & dispatch (reference) numbers to incoming & outgoing letters
Generating absent reports
Generating warning & explanation letters
Generating internship letters
Generating notifications
Generating order of extension in work
Generating sanction of leave (earned or casual)
Analyzing employee service book for issuance of retirement benefits
Preparation of orders of retirement
Preparing files of all benifits that should be given to retired employee.
Preparation of retirement file.
